An outstanding sign is one that stands out from the crowd and with built-up letters, that’s exactly what you get – a high-quality, high-impact sign that portrays your organisation as current and relevant. Indeed, the physical properties of a 3D sign present an air of substance, depth and permanence, all qualities that enhance the perception of your brand to those who see it. What’s more, by using state of the art design tools and cutting-edge manufacturing techniques, built-up letters can be created in almost any design and in a wide range of materials. In this post, we’ll explain why this form of lettering has become one of the most highly sought-after choices for business signage.
Boundless design options
The combination of modern design technology with the latest manufacturing tools enables customers to have an almost unlimited choice when it comes to creating 3D signs. Built-up lettering can be supplied in your preferred typeface and in the size you specify, regardless of how intricate the design.
Your sign isn’t just limited to lettering, either. It can include a whole host of other 3D features, such as your organisation’s logo, cut-out figures and other shapes. You can have coffee beans for coffee shops, gems for jewellers and lorries for logistics companies.
Broad choice of materials
There is a wide selection of materials you can use to create your 3D signage. These include acrylic, aluminium, brass, copper, stainless steel and titanium. Each of these has its own properties which will affect how the final design will look and its impact on those who see it. So, too, does the finish you choose for the material. It is important to consider these features carefully before making your final choice.
The two most popular options are acrylic and aluminium. Built-up acrylic lettering benefits from its wide range of colour options which enable you to create highly visual, contemporary-looking, multi-coloured signs. These are available with various finishes, too, including plain colour, matt and high gloss. Aluminium is another frequently chosen material which many companies find highly desirable because of its visually distinctive mirrored or brushed finishes.
The magic of vinyl
A further design option with 3D lettering is to add a layer of printed vinyl on the surface. As you can print anything onto vinyl, this allows you to create built-up letters that incorporate computer graphics and photographs. Many organisations use this to create highly impactful designs where the image on the vinyl amplifies the message of the lettering. Think of a chocolate manufacturer whose sign looks like it is made from a bar of chocolate or a timber merchant that recreates their name and logo in wood.
Light up your sign
Illuminated 3D signs are very popular and for good reason: they enhance your sign and maximise its impact. There are numerous ways to light up your sign and each of these options creates a different effect. Even in the daytime, illuminated signs have an impact, drawing attention to your premises and showing passers-by that you are open for business. It is at night, however, when they are most effective, broadcasting your presence over a significant distance. Not only is this ideal for businesses that open in the evening, like bars and restaurants, it is also a way for other businesses to keep advertising when they are closed, ensuring a much wider audience discovers them.
LED lighting is the most popular choice as it is available in a wide range of colours which you can use to complement your 3D sign or to create a welcoming ambience. They are also highly practical, being inexpensive to operate, easy to maintain and extremely long-lasting.
Put your sign where it matters
Built-up letters can be installed anywhere, either internally or externally and onto surfaces such as brick, stone, wood, concrete and even corrugated industrial units. This means that you can put them where you know they are going to have the maximum effect.
An affordable investment
While 3D signs are not the cheapest available, modern design and manufacturing techniques mean they are far less expensive than most people think. The reason people think this, of course, is that they look very impressive and project an image of a successful company. Having such a powerful sign, therefore, can work out as a long-term investment in your organisation, something that will continue to attract customers for a long time to come.
3D lettering is a highly versatile form of signage that is used by organisations in a wide range of sectors. It offers a huge variety of innovative design options, enabling businesses of all kinds to create highly appealing signs that present their brand in the most effective way. With all these options and benefits, it’s no wonder they have become increasingly popular.
If you are looking for 3D built-up signage check out our Built-Up Letters page.